introduction
name:test bank for Marketing Strategy, Text and Cases 6th Edition
Edition:6th Edition
author:by O. C. Ferrell, Michael Hartline
ISBN:978-1285073040
ISBN-10: 1285073045
type:Test bank /题库
format:word/zip
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Thoroughly revised and updated, MARKETING STRATEGY, 6e continues with one primary goal: to teach students to think and act like marketers. Packed with cutting-edge coverage, current examples, new cases, and photographs, the sixth edition delivers a practical, straightforward approach to analyzing, planning, and implementing marketing strategies–helping students learn to develop a customer-oriented market strategy and market plan.

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test bank for Marketing Strategy Text and Cases 6th Edition by O. C. Ferrelltest bank for Marketing Strategy Text and Cases 6th Edition by O. C. Ferrelltest bank for Marketing Strategy Text and Cases 6th Edition by O. C. Ferrell

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