Test bank for Basic Marketing Research 4th Edition by Naresh Malhotra

name：Test bank for Basic Marketing Research 4th Edition by Naresh Malhotra
Edition： 4th Edition
author：by Naresh Malhotra
ISBN：ISBN-13: 9780132544481
ISBN-10: 0132544482
type：Test bank
format：word/zip
All chapter include

Focusing on the interaction between marketing research decisions and marketing management decisions, Malhotra offers a highly contemporary review that enables readers to increase their SPSS and Excel skills.