author：by John Wild, Ken Shaw
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The Wild Financial and Managerial Accounting text has quickly become the market-leading text that provides a corporate perspective with balanced coverage in this growing course area. With its step-by-step approach and the authors' accessible writing style, Financial and Managerial Accounting streamlines complex accounting processes and helps students build confidence by mastering key concepts and procedures. With content that is presented in organized learning blocks ending with need-to-know examples, the text makes it easy for students to find the most relevant content needed to solve problems. Chapter opening vignettes use dynamic, well-known entrepreneurs to appeal to all students and show the relevance of accounting. Students are encouraged to think like a businessperson and apply what they learn. A wide variety of assignments provide instructors with flexibility to teach, assess, and challenge students on several levels. Join your colleagues and the millions of students that have used this best-selling learning system to advance their education and careers.